In light of criticism, X (Twitter) lowers the minimum creator ad revenue requirement from $50 to $10

This action was taken as part of X's commitment to assisting users in more successfully monetizing their app usage

The minimum ad revenue program for creators at X, formerly known as Twitter, is being reduced from $50 to $10. The business also stated that instead of the initial 15 million impressions, the minimum requirement for creators to be eligible for a part of the ad revenue is now 5 million impressions within a three-month period. According to Twitter, this change will make it possible for more users to receive payment for publishing on the website.

A few weeks back. The creator monetization program of X was enhanced to incorporate a portion of the advertising revenue generated by adverts that appeared in replies to the creators’ postings. The business claimed that this action was a component of its dedication to assisting users to more efficiently monetize their time spent using the program.

Later this month, we’re expanding the program, and any qualified creators will be able to apply, Twitter stated.

The firm lists eligible creators as those who have more than 5 million monthly tweet impressions over the previous three months are verified organizations or subscribers to Twitter Blue, as well as those that pass the company’s human review process for creator monetization standards. Additionally, each accepted creator will be paid using the online payment network Stripe.

With the program’s eligibility rules having been modified, more creators now have a chance to be eligible for and benefit from the ad revenue program. To take advantage of this program, users must be authenticated and have at least 500 followers. Recently, a huge number of Nigerian creators used the platform to admit that they had received payment as part of the program.

Musk then added a disclaimer saying that only impressions from authenticated accounts will be taken into account for ad revenue sharing. He tweeted on the network, “Scammers will otherwise use bots to spam views infinity.”

The most recent X updates

X introduced new sensitivity settings for advertising earlier last week, including “Relaxed,” “Standard,” and “Conservative.” What kind of content can show with their adverts will depend on these tiers.

With the advent of video calls, the platform also revealed a fundamentally altering method users can interact and communicate. The CEO of X, Linda Yaccarino, confirmed this development in her first TV interview after taking the position.

In her interview with Sara Eisen of CNBC, Yaccarino shed some light on the future of X, which will be primarily reliant on video conversations. By enabling face-to-face communication without revealing private information like phone numbers to other platform users, this innovative tool has the potential to transform how people engage with one another.

Additionally, Twitter changed its official logo from the letter “X” to the renowned bird emblem, indicating a significant change in the company’s identity. The platform’s website has been renamed from twitter.com to x.com in conjunction with this change. This shift represents a significant advancement for the platform, with Mr. Musk speculating that it may transform from a communication platform to a livelier and more significant global town square.

Musk also disclosed an auction for the recognizable bird emblem used by Twitter. The listing mentions that the building’s side still bears the recognizable bird insignia. To remove it, the buyer will need to work with a San Francisco company that is authorized and has the necessary licenses.

The starting bid for each item is $25 (£19.70), with a 19% buyer’s premium and an 8.63% sales tax, according to Heritage Global Partners. The sale will start on September 12 and end on September 14 after two days.

Regarding payment for news distribution, Agence France-Presse (AFP), a French news organization, sued Twitter. In response to X’s “clear refusal” to discuss payment for broadcasting news information, the global news platform, according to a press statement released on Wednesday, has filed a lawsuit.

Premium customers now have the option to hide their verification checkmarks thanks to a new feature from X. Elon Musk’s company introduced sponsored verification with Twitter Blue last year.

Subscribers to Twitter Blue had access to a variety of deluxe features targeted at boosting their overall platform engagement. Social media sites have made use of the idea of verified accounts as a defining feature, representing credibility and authenticity.

It is safe to conclude that X will continue to undergo reforms, thus platform users should be patient as new updates and changes are implemented.

The premium users’ verification checkmarks can now be hidden thanks to a new functionality from X. Elon Musk’s company introduced sponsored verification with the release of Twitter Blue the previous year.

Subscribers to Twitter Blue had access to a number of premium services geared at boosting their overall engagement on the network. Social media networks have long been known for their verified accounts, which stand for legitimacy and authenticity.

It is safe to state that X is undergoing constant reform, thus users of the platform should be patient while new upgrades and changes are implemented.

Author

  • Samson Ayodeji

    I am literally obsessed with technology. I love writing about the latest news in technology in different markets, segments and sectors across the world.

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